Fighting for Heroic Moms This Mother’s Day

By Congresswoman Barbara Lee and PSI Ambassador Ashley Judd Motherhood is not for the faint-hearted. Mothers struggle to do the best they can for their children — making sure they’re happy, healthy and know they are loved. In many parts of the world, this is a truly heroic feat. As we watch ongoing coverage of

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Transforming from Drug User to Peer Educator

Photo of the Week

By Jenny Tolep, External Relations & Communications Meet P’Boy – a PSI peer educator who meets with roughly 50 current and recovering drug users in Bangkok, Thailand every day. P’Boy was once a drug user himself. Since the age of 16, he injected heroine and was arrested 27 times. After living this lifestyle for 15

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Supporting Sexual Assault Survivors in Zimbabwe

By Kumbirai Chatora, Director of Social Marketing, PSI Zimbabwe April is Sexual Assault Awareness Month to raise awareness about sexual violence and engage communities on how to prevent it. According to the WHO, an average of 30% of women globally who have been in a relationship report having experienced some form of physical or sexual

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The Greatest Gift: Improving Couple HIV Testing Rates in South Africa

Today, at the 2015 World Social Marketing conference in Sydney, Australia, Tessa Meyer, head of marketing and communications for PSI’s South Africa network partner SFH, will present her findings for how to use social marketing to get couples to test for HIV together. Meyers’ abstract is a finalist for top abstract at the conference. By

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The Condom with the Most Studs in the World

By Jenny Tolep, External Relations and Communications Is there such thing as a perfect condom? The type of condom that’s effective, yet comfortable? One that adds excitement instead of interrupting the heat-of-the-moment? A recently published Slate article suggested why improvements must be made to the modern-day condom: In the 2010 National Survey of Sexual Health

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What ‘Prosperity with Equity’ Really Looks Like in Central America

By Alejandra Cabrera, PASMO Strategic Information Manager and Anna Dirksen, PSI Consultant The 7th Summit of the Americas kicks off tomorrow and all eyes are on Panama, where the meeting takes place. Mostof those watching will likely be focused on the return of Cuba to the hemispheric forum and the meeting of US President Barack Obama and Cuban President Raul Castro.  But the

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Honoring Our Health Workers on World Health Day

Around the world today, many of our friends and colleagues are celebrating World Health Day. The day marks the anniversary of the World Health Organization’s (WHO) First World Health Assembly, which was held on April 7, 1948. Each year, the WHO chooses a theme for the day — this year it’s Food Safety — and

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3 Innovative Ways to Use Family Planning Products to Encourage Healthy Behaviors

By Minal Bopaiah, Communications Manager, PSI Sometimes art can be the best form of advocacy. PSI loves engaging in creative social marketing. So we are completely inspired by the artists and activists who use family planning products in original ways to send a message. For example, OB/Gyn and jewelry-maker Virginia Smith has designed a line

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Making Safe Sex Fun on April Fools’ Day

By Regina Moore, Manager, External Relations, PSI On April 1, 2014 thousands of South Africans grabbed their morning paper or switched on the radio news to hear of a new sex tax imposed by the government. After a recently conducted study showed over-population as the driver for many of the country’s challenges, the new law,

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How Nigeria’s Election Is Affecting Health Care Delivery

By Anna Dirksen, PSI Consultant Millions of Nigerians cast their ballots this weekend in what some are calling the country’s most closely fought elections since independence. While voting took place with fewer problems than many predicted, some reports of violence showed that tensions in some parts of the country remain high. From a public health

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A New Start in Conquering TB

Photo of the Week

By: Jenny Tolep, External Relations and Communications On Tuesday, March 24th PSI recognized World Tuberculosis Day to raise awareness about the disease and encourage further efforts to address it globally. According to the World Health Organization (WHO), one third of the world’s population has been infected with tuberculosis (TB). TB is the number one killer of those infected with HIV, responsible for one-fifth of all HIV-related deaths. With

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PSI Research Among the Best of Social Marketing Studies in 2014

By R. Craig Lefebvre, Chief Maven for socialShift Keeping up with the evolution of social marketing research and practice can be a tough problem. To help with that, I do an annual review of papers that document in the peer-reviewed literature how the field is developing (here are the links to the 2011, 2012, and

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